Our margins of error have improved for demand forecasting by 40%; now we can get pretty close to the right number of personnel hours needed, because the predictions are much more accurate.

Predictive Insights helped us to analyse our data using a combination of machine learning and behavioural insights to identify our high-value customers' characteristics and traits. By understanding our customer base, we can make better business decisions that improve customer retention and drive new customer acquisition. Neil offered hands-on expertise and was always available to answer questions and train our users.