
Neil Rankin
Chief Executive Officer
Neil leads product development and implementation, and manages the Predictive Insights team. He is a trained micro-economist with a doctoral degree from the University of Oxford.
You didn't get into hospitality to stare at a screen - you got into it for the guests. We exist to put forecasting and execution tools in the flow of service, not on top of it.
Predictive Insights was born from a simple realisation: gut feel doesn't work in the quick-service world. As part of the Alphawave Group - a specialised technology investment group dedicated to building world-class tech businesses - we set out to solve the execution crisis between the boardroom and the pass.
We turned behavioural economics and demand forecasting into a tactical daily partner: YooDoo on WhatsApp. From morning setup to end-of-day sign-out, it's automated, guided, and built for managers who are already in motion.
From regional groups to global brands, Predictive Insights is the quiet partner helping kitchens run on numbers, not noise. We don't replace manager judgment; we put the right signal in front of them at the right moment.
Moving beyond intuition into timely, data-led prompts, without pulling anyone off the floor.
Forecasts tied to your POS replace static printouts so prep volumes and timing follow demand, not yesterday's habit.
Labor leakage and COGS drift show up as concrete prompts: staff the line for the lunch you're about to see, not the lunch you remember.
YooDoo delivers short, structured messages managers already know how to use, so adoption happens in the workflow, not after a training course.
Join the operators who have traded guesswork for precision, without giving managers another login to forget.
We're a team of operators, data scientists, and product builders backed by Alphawave - focused on one thing: making sure the work on the pass gets easier, not harder.

Chief Executive Officer
Neil leads product development and implementation, and manages the Predictive Insights team. He is a trained micro-economist with a doctoral degree from the University of Oxford.

Chief Scientific Officer
Rulof leads model development and the behavioural economics team at Predictive Insights. He is a professor of economics at Stellenbosch University teaching econometrics, game theory, and behavioural and labor economics. He earned his doctoral degree from the University of Oxford.

Chief Growth Officer
Lize leads strategic growth, market expansion and new product delivery. With deep experience scaling B2B and B2C software across sectors - from retail and education to healthcare, finance, and energy - she solves customer problems with revenue generating products. Her approach blends strategic insight with cutting-edge tech to unlock new markets and elevate user experiences.

Senior Data Scientist
Cobus's core responsibility at PI is building models and extracting insights from data. He completed his graduate training at the University of Oxford and the University of Stellenbosch, and has received numerous awards for both his academic and modeling work.

Senior Data Scientist
Hendrik develops and maintains PI's internal toolkit and technical infrastructure. He oversees the full data pipeline process from ingesting raw data to delivering actionable insights through reports, dashboards and integrations. He completed his doctoral studies at the University of Stellenbosch.

Data Scientist
Holds a master's degree in Economics from the University of Stellenbosch. Works closely with clients to investigate sales patterns in different contexts. Analyses complex datasets to uncover meaningful insights and inform decision-making, with a focus on reporting and visualisation.

Data Scientist
Top Master's student in Data Science at UWC (2023). Presented research findings to UWC leadership and the Siyaphumelela Conference 2023, contributing to discussions on enhancing student success in South African higher education. Specialise in data visualisation and reporting to help clients enhance operations and boost sales. (Interest in art, anime and gaming).

Data Scientist
Michael works on data integrations, engineering and the machine learning infrastructure at Predictive Insights. He completed his master's degree in economics at the University of Stellenbosch.

Project Manager | Business Analyst
Expertise in supply chain, system integration, and business intelligence. Currently pursuing his second degree: BSc in Math & Computer Science. Focuses on project management and data-driven operations at Predictive Insights.

International Market Expansion Director
With 20+ years of experience in global, fast-paced industries, Matt leads International Sales from the UK, driving growth through strategic business development and go-to-market plans. His sharp eye for opportunity and relationship-led approach play a key role in expanding our global footprint.

Founder and Director
Richard has a background in software development and building customer centric technology products. He has a computer science and electrical engineering background; and completed his graduate studies at the University of Stellenbosch.

Founder and Director
Kevin is responsible for the technical infrastructure Predictive Insights uses, as well as leading the development of time-series models. He has a PhD from Stellenbosch University, is an Associate Professor in the School of Economics at the University of Cape Town and served on the board of large fund management companies in South Africa & the Channel Isles.